Cupra is in a festive mood as it\u2019s blowing out the fourth candle on its birthday cake. The SEAT-owned brand was created in early 2018 as a standalone marque with a distinct lineup. It has already dipped its toes into the electrification segment by offering plug-in hybrid versions of the Leon compact hatchback and wagon together with a PHEV setup for the Formentor crossover.<\/p>\n
The Cupra Born<\/a> is the firm\u2019s first purely electric model and serves as a sportier alternative to the Volkswagen ID.3. Come 2024, the production variant of the EV-only Tavascan crossover concept will hit the market and will be followed in 2025 by the road-going UrbanRebel<\/a>. The latter will serve as the automaker\u2019s entry-level EV, mechanically twinned with the VW ID Life<\/a> by riding on the same front-wheel-drive MEB Small platform.<\/p>\n As it turns out, Cupra will be further bolstering its portfolio by adding two new models by the middle of the decade. The announcement was made today by CEO Wayne Griffiths during an official video, posted below. He didn\u2019t go into any specifics, but we do know both will arrive within the next two years. One of them won\u2019t be a purely electric vehicle as it will employ a hybrid powertrain.<\/p>\n